The Red Cross has announced, it is facing an emergency blood shortage as the number of U.S. blood donors hits its lowest level in 20 years. Blood and platelet donations are needed now to help alleviate the shortage and ensure lifesaving medical procedures proceed without delay. Over the last 20 years, the number of people donating blood through the Red Cross has fallen by about 40%. When fewer people donate blood, even small disruptions to blood donations – such as the nearly 7,000-unit shortfall in blood donations the Red Cross experienced between Christmas and New Year’s Day alone – can have a huge impact on the availability of blood products and dramatic consequences for those in need of emergency blood transfusion. Additional challenges lie ahead as winter weather and seasonal respiratory illnesses like the flu and COVID-19 may affect future donor turnout compounding the dire blood supply situation that the nation currently faces. Don’t wait — make an appointment today to give blood or platelets to help ensure people receive the care they need. Book now by using the Red Cross Blood Donor App, visiting RedCrossBlood.org or calling 1-800-RED CROSS (1-800-733-2767).